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Updated September 2, 2026

TB logo

Tailor Brands

Z logo

ZenBusiness

Tailor Brands vs ZenBusiness 2026 Comparison

Tailor Brands bundles free LLC filing with branding tools. ZenBusiness wins on bundle math, app, and compliance. Prices verified September 2026, both plan grids read line by line.

Daniel Wong
Written byGeekdiys Team
Legal & Compliance Analyst
Quick Answer
ZenBusiness is still the better pick for most first time founders. The gap has narrowed though. Pro costs $199 and bundles the EIN, the operating agreement and a year of compliance filing. The registered agent is a $199 add on on Pro, and Premium at $399 is the tier that includes it. Tailor Brands sells each of those separately, and wins if you also want logo, domain and website tools in one subscription.
TA logo
You want branding included
TA logo
You are not in a hurry
TA logo
You want coaching content
ZE logo
You want one clean bundle
ZE logo
You manage from your phone
ZE logo
You hate surprise charges

Both services file your LLC for $0 plus state fees. So the real fight starts after checkout. We priced every plan and add on on both vendors' own grids on September 2, 2026. The short version, ZenBusiness sells a tighter bundle, but its $199 Pro no longer includes the registered agent. Tailor Brands sells formation plus a brand kit.

Which one to pick

First LLC, no extras yet

Pick, ZenBusiness

Both file for $0 plus state fees. ZenBusiness includes compliance reminders on the free tier and its wizard scores 5.0 on ease of use in our testing.

Want agent, EIN, and compliance handled

Pick, ZenBusiness

ZenBusiness Pro plus the $199 agent add on runs $398. The same stack at Tailor Brands prices to about $497, $199 Essential plus $199 agent plus $99 EIN.

Building a brand from day one

Pick, Tailor Brands

Tailor Brands Elite bundles 8 logos, a domain year, and a website builder for $249. ZenBusiness Premium is $399 with a site builder but no logo tools.

Watching year two costs

Tie

Both stacks renew at $398 a year, Essential plus agent at Tailor Brands, Pro plus agent at ZenBusiness. The whole difference is the $99 EIN in year one.

You want a mobile app

Pick, ZenBusiness

ZenBusiness ships rated iOS and Android apps for filings and agent alerts. Tailor Brands offers nothing comparable for LLC management.

Bootstrapping below $50

Tie

Both free tiers are real. Skip every pre checked add on in both checkouts and pay only your state fee.

Pricing side by side

Plans side by side

PlanTailor BrandsZenBusiness
Free filing plan$0 plus state fees

Tailor Brands Lite, LLC filing only, up to 14 business days processing, bookkeeping trial pre checked at checkout

$0 plus state fees

ZenBusiness Starter, LLC filing only, compliance reminders included, standard processing

Mid tier$199/year

Tailor Brands Essential, 1 business day processing, annual compliance filing, operating agreement, no registered agent

$199/year

ZenBusiness Pro, includes EIN, operating agreement, 1 business day processing and Worry-Free Compliance, the registered agent is a $199 a year add on

Top tier$249/year

Tailor Brands Elite adds a domain year, website builder, 8 logos, and digital business card tools

$399/year

ZenBusiness Premium adds the registered agent, advanced compliance coverage, the documents library and a business advisor consultation. The domain and website builder is a 30 day trial on every tier, then $15 a month

Registered agent standalone$199/year

Not included in any Tailor Brands plan, price from our checkout test, they do not publish it

$199/year

$199 a year add on on Starter and Pro, included in Premium. Our ZenBusiness review saw a half price $99 first year at checkout when they file the LLC

EIN service$99 add on

Checkout price from our February 2026 test run, not published on their site

Included on Pro and Premium

Sold separately on Starter

Bookkeeping and invoicing$39/month after trial

30 day free trial is pre checked at checkout and converts automatically, their own pricing page footnote

Sold separately

ZenBusiness Money tools are a separate product line, not part of formation plans

State filing feePass through (varies by state)

State fees typically $35 to $500, not marked up

Pass through (varies by state)

Same pass through, not marked up

Total cost by scenario

ProfileTimeframeTailor BrandsZenBusiness
Free filers, you act as your own agent12 months$0 plus state fee$0 plus state fee

Method. Lite vs Starter with every pre checked add on removed in both checkouts

Full stack, agent plus EIN plus compliance12 monthsAbout $497 plus state fee$398 plus state fee

Method. Tailor Brands Essential $199 plus $199 agent plus $99 EIN. ZenBusiness Pro $199 plus the $199 agent add on, EIN and compliance sit inside Pro. Prices verified September 2, 2026

Two years on the full stack24 monthsAbout $895 totalAbout $796 total

Method. Year two, Tailor Brands renews Essential $199 plus agent $199. ZenBusiness renews Pro $199 plus agent $199. Totals include year one, state fee excluded

Feature comparison

LLC formation on the free tier

Tailor Brands
ZenBusiness

Registered agent in the mid tier

Tailor Brands
Sold separately, $199/yr
ZenBusiness
$199/yr add on, included on Premium

EIN in the mid tier

Tailor Brands
$99 add on at checkout
ZenBusiness

Operating agreement in the mid tier

Tailor Brands
ZenBusiness

Annual report compliance filing

Tailor Brands
Essential and Elite
ZenBusiness
Pro and Premium, free year one on Starter then $199/yr

1 business day processing

Tailor Brands
Essential and Elite
ZenBusiness
Pro and Premium

Logo and brand kit tools

Tailor Brands
Elite, 8 logos included
ZenBusiness
Logo builder on Pro and Premium, $60 on Starter

Website builder plus domain year

Tailor Brands
Elite ($249/yr)
ZenBusiness
30 day trial on every tier, then $15/mo

Mobile app

Tailor Brands
ZenBusiness
iOS 4.6, Android 3.8

Attorney access

Tailor Brands
ZenBusiness

Neither offers counsel, LegalZoom is the pick if you need bundled legal plans

Business coaching courses

Tailor Brands
All plans
ZenBusiness
TA logo

Tailor Brands

Tailor Brands bundles logo design and a website into LLC formation, then charges $199 a year for the registered agent almost everyone needs.

Tailor Brands homepage screenshot
Homepage
Tailor Brands pricing page screenshot
Pricing
Pricing
$0
Rating
4.2 / 5
Category
llc-formation

Pros

  • The $0 Lite plan is real free formation, you pay only the state fee and can decline every add on.
  • Essential processes filings in 1 business day, faster than most mid tier competitors.
  • Elite at $249 is the only major formation plan that bundles 8 logos, a domain year, and a website builder.
  • Business coaching program and on demand courses come with every plan, including free.
  • Amazon gift card promos ($30 on Essential, $50 on Elite as of July 2026) partially offset the annual fee.

Cons

  • The registered agent always costs $199 a year extra, no Tailor Brands plan includes it.
  • EIN registration was a $99 add on in our checkout test, ZenBusiness bundles it on Pro.
  • A pre checked bookkeeping trial converts to $39 a month if you forget to cancel it.
  • Lite processing takes up to 14 business days, the free tier is the slow lane.
  • Upsell prompts appear at nearly every step of the questionnaire and checkout.
ZE logo

ZenBusiness

ZenBusiness files your LLC for $0 and runs the clearest dashboard we have used. The add-ons are where it earns.

ZenBusiness homepage screenshot
Homepage
ZenBusiness pricing page screenshot
Pricing
Pricing
$0
Rating
4.5 / 5
Category
llc-formation

Pros

  • Highest ease of use score in the LLC formation category (5.0), driven by a guided wizard that walks first time founders through name availability, registered agent selection, EIN, and operating agreement in one clean flow.
  • Worry-Free Compliance sits inside Pro and Premium, and Starter gets a free first year, so the annual report gets filed on time in year one without a separate purchase.
  • iOS 4.6 and Android 3.8 rated mobile apps let founders manage compliance, receive RA notifications, and track filings from their phone, a feature no major competitor ships.
  • Starter is $0 and never renews. A founder who buys nothing else pays the state and stops.
  • EIN, operating agreement and compliance filing all live inside the $199 Pro plan. The agent is the one piece sold on top.

Cons

  • Pricing transparency score is 3.8, weighed down by pre checked upsells during checkout and auto renewing compliance subscriptions that can surprise users in year two.
  • Year two on Pro plus the agent is $398, which catches founders who thought $199 was the all in price.
  • Pro plan Worry-Free Compliance auto renews at $199 per year after the free first year, and cancelling mid cycle is reported as difficult with limited refund options, the most cited complaint in our Reddit sentiment review.
  • No attorney access or legal plans, founders who want bundled legal counsel need a separate service.
  • Template library is narrower than legal focused rivals, roughly 25 to 30 templates centered on LLC operations.

Switching between them

You do not move an LLC between services. The state owns your filing. What you actually switch is the subscriptions. Cancel the Tailor Brands agent before renewal, appoint ZenBusiness as your new agent (they file the change of agent form in most states), and kill any bookkeeping trial in your dashboard. Your LLC itself never changes.

Who owns them

Tailor Brands

Founded
2014
HQ
New York, with R&D in Tel Aviv
Owner
Tailor Brands Inc, private, investors include GoDaddy and Pitango per the company funding announcements
Status
private

Started as an AI logo maker and moved into LLC formation in 2021. The company states over 100,000 businesses have been formed on the platform (their registered agent page, July 2026) and positions itself as a technology company, not a law firm.

ZenBusiness

Founded
2015
HQ
Austin, Texas
Owner
ZenBusiness PBC, private, backed by Greycroft, Cathay Innovation, and Lerer Hippeau
Status
private

Founded 2015 by Ross Buhrdorf and Niel Robertson. Structured as a Public Benefit Corporation (PBC) to align product mission with social impact. Series C round led by Oak HC/FT in 2022 valued the company at roughly $1.7B, with $200M raised. Privately held with no pending acquisition. Serves approximately 800,000 businesses to date. Product strategy is a guided business owner platform covering LLC formation, compliance, banking partnerships, and marketing tools under one dashboard.

For beginners

Pick ZenBusiness for your first LLC. The wizard decides the hard things for you. Pro covers the EIN and compliance, add the $199 agent and you are done. The app keeps compliance visible. Pick Tailor Brands only if the free tier plus their courses is all you want. Set a reminder to cancel the bookkeeping trial.

For growing teams

Price the stack, not the plan. ZenBusiness Pro at $199 plus the $199 agent covers EIN, compliance and agent for $398 a year. The same stack at Tailor Brands runs about $497 in year one and $398 after. Tailor Brands claws back ground on design. Elite bundles logos, a domain, and a website for $249, which beats buying those tools separately.

ZenBusiness plan grid rows for compliance, EIN, operating agreement and registered agent, showing the registered agent as a $199 a year add on in the Starter and Pro columns and included only in Premium
ZenBusiness's own plan grid, captured September 2, 2026, columns left to right are Starter, Pro and Premium. The registered agent row reads +$199/yr under Starter and Pro and a check under Premium, which is why Pro is no longer the one plan bundle it used to be.

For enterprise

Neither service fits complex structures. There is no attorney access here. There is no multi entity dashboard either. If you are forming holding companies or need counsel on tap, use a law firm or LegalZoom's attorney plans. Then hand the agent role to a specialist like Harbor Compliance or Northwest.

FAQ

The Lite plan is a real $0. You pay only your state filing fee. The cost shows up later. The registered agent is $199 a year, EIN was $99 in our checkout, and a pre checked bookkeeping trial converts to $39 a month if you keep it.

ZenBusiness for most people. Its $199 Pro plan bundles the EIN and compliance filing that Tailor Brands sells piecemeal, and the agent is $199 on top at both. Our testing scored its wizard highest in the category for ease of use.

No. Both pass your state's filing fee through at cost, in every state.

No. Your LLC lives with the state, not the service. Switching means changing your registered agent and cancelling subscriptions. The company itself is untouched.

Elite at $249 includes 8 logos, a domain year, a website builder and business card tools. ZenBusiness Premium costs $399. It buys the agent and advanced compliance, not design. Its logo builder is basic and its website bundle is a 30 day trial that renews at $15 a month. If design is the point, Tailor Brands wins that line item.

How we tested

Compared 2 products across pricing, features, support, and real user complaints.

We tested both services head to head. The dimensions, plan pricing, agent cost, EIN and compliance add ons, processing speed, branding tools, mobile apps, and upsell behavior. Prices were verified September 2, 2026 on both vendors' own plan grids. Checkout only prices carry the date we last ran the flow. Pros and cons come from our Tailor Brands review and ZenBusiness review. Those are sourced to vendor pages, Trustpilot and BBB records, and our own test accounts.

More comparisons

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